by Kirsty | Aug 19, 2020 | Facebook, Marketing
When advertising on Facebook, it definitely helps to know what you’re doing. But perhaps even more important is knowing what NOT to do when setting up your Facebook Ad campaigns. I recently joined 40+ Facebook Ad experts to answer this question for What Say The...
by Kirsty | Sep 10, 2018 | Facebook, Marketing
Online advertising presents an opportunity to reach hundreds of thousands of people, at just a fraction of the cost of advertising on television, billboards or in print publications. But how do you determine how much to spend? In my consultancy, business owners often...
by Kirsty | Mar 30, 2017 | Facebook
If you have a Facebook Business Page, be wary of any partnership requests to lease out your Ad Account to advertise other people’s products or services. These could put you in financial or legal hot water, as well as harm the reputation of your Page or brand. One of...
